Van drivers in the UK are labouring under a number of unfair and outdated stereotypes, according to a new survey.
Volkswagen Commercial Vehicles has commissioned research that aimed to challenge the traditional perception of the "white van man" being overweight or uneducated.
It was found that more than 65 per cent of those polled take regular exercise and more than 80 per cent keep pace with the current news agenda, while more than a third of commercial vehicle operators are now women.
Moreover, it was suggested that opinions of commercial vehicle drivers are starting to change, with 53 per cent of the public stating that van operators are burdened with unfair stereotypes dating back to the 1980s and 1990s.
David George, head of marketing at Volkswagen Commercial Vehicles, said: "Our research looked to challenge some of the more outdated perceptions of modern van drivers and it certainly has."
Volkswagen was recently voted manufacturer of the year at the GreenFleet Awards 2010 and the Fleet Van Awards 2010 at ceremonies held earlier this month.
Article from choice quote